Your Marketing Building Blocks
Do you roll your eyes and groan when you think of marketing your business? Many small business owners struggle with the complexity of today's online marketing. Xight Solutions helps you understand the building blocks of your marketing strategy. We'll create and implement strategies and programs to fit your marketing goals, your business needs, and your team resources.
Value & Differentiation
Can you quickly explain your "why"? Do you know how you're different from your competitors? Is your value clear to your customers? If you hesitate to answer any of these questions, then your marketing foundation needs work. We're here to help you.
Content & Funnels
Online marketing is all about your content — it pulls your audience to your website like a magnet. When your audience arrives on your site, you need to guide (or funnel) them on their journey of understanding your products, services, and value. We're here to help you with your journey into content, storytelling, and sales funnels.
Customer Analysis & Personas
Online marketing is complex! You have to target specific audiences. To effectively market online, you need a clear understanding of who your customer is, where they hang out on the internet, what their pains are, and what value means to them. We can get this done for you.
Is your website stuck in the 90's? Does it scream "All About Me!" instead of connecting with your audience's pain and aspirations? We create websites with Squarespace (a super easy to use platform). If you can't update your site with ease, you won't be successful in your online marketing efforts. We can help you create your new website.