Get the Marketing Help You Need with
Marketing Coaching Services
At Xight Solutions, we’ve enjoyed helping friends we meet at networking events talk through marketing strategies and tactics that are confusing. Here’s just a few of the statements that get these conversations started:
I’m overwhelmed and don’t know where to start.
I don’t know what to post on social media.
I don’t know what to blog about.
I don’t understand the difference between a webpage and a blog page.
I know what I want to say, but I don’t know how to structure it on my webpage.
I want to get people to my website but not sure how to do that.
I want to get my business off the ground.
I want to get 50 people to come to my event.
I need a logo but don’t know where to start.
I’m trying to how to learn how to market online but there’s so much out there.
I offer these different services and I don’t know how to make them cohesive.
My website is a disaster, how do I fix it.
Why would you want to have a marketing coach?
If you want to:
Get more clients / customers and grow your business
Gain confidence in your online marketing and your business
Stop feeling overwhelmed and stuck
Stop wasting your time trying to learn years of marketing in a few courses or blog posts
Have an accountability buddy to ensure you succeed
Marketing coaching helps you to:
Understand how online marketing parts work together
Create a strategy for online marketing
Follow a plan to grow your online presence
Ask questions and get answers when you get stuck or need that one-on-one help
What are marketing coaching services?
Your first coaching call begins with goals and planning.
Goals – what are you trying to achieve, by when?
Budget / timing – weekly, bi-weekly, monthly
Assessment – what’s working, what’s not, where is the fear, uncertainty, doubt?
Plan – what needs to be done by when to achieve your goals? Strategy, tactics, optimization or a mix
After the first call you’ll receive a summary of your goals and your plan to meet your unique needs
After your first coaching call, each subsequent call we’ll review:
Successes, challenges, opportunities, ideas
Q&A –answer questions about homework
Review next step in plan – why the step is needed, the results you should expect
Explain how to do homework and associated template(s)
Accountability – commitment to get work done
Is marketing coaching right for you?
If you are:
Committed to getting results and growing your business
Open to learning and respecting the process
Ambitious and want to learn and build your confidence with online marketing
Convinced that you need online marketing to grow your business
Honest and authentic in your communication
Then you’re ready for marketing coaching!
Why select Xight Solutions for marketing coaching?
All marketing coaching is conducted by Sandy Pretzlaff, our founder. A few highlights of Sandy’s expertise and experience include:
8+ years of marketing experience
24 years of business experience
Has worked with startups, small, midsize, and Fortune 500 companies
Entrepreneur through-and-through (it’s a family trait!)
High energy and passion for entrepreneurs and small businesses
Loves to talk about business and generate ideas
Easy to talk to, a knack for explaining the complex in easy to understand terms
Learn more about Sandy and her origin story.
Marketing Coaching Client Comments
Marketing coaching topics include:
Business formation and setup
Services and pricing
Target (ideal) customers analysis
Your unique value
How online marketing works
How to use emotion in online marketing
How to turn website visitors into customers
How to develop your messaging
How to find the right keywords for your business
How to select a website platform
Search engine optimization (SEO)
How to write for your website
How to plan content
Blog post topics
What to post on social media
Social media post planning and management
How to get people to come to your events
This really is just a partial list. Marketing coaching is designed to meet you where YOU are at, and help you overcome the obstacles that are keeping you from your business success.
Marketing Coaching Packages
Our marketing coaching packages are designed to help you at the pace you need. All packages begin with a free 30-min introduction call. All templates and guides are provided at no additional charge. Two packages are available, based on where you are in your business lifecycle: Business Growth OR Startup.
Business Growth Marketing Coaching
Business expansion marketing coaching sessions are for established businesses. You’ve been in business for a few years. You have a website with more than 10 pages, perhaps some blogs. You have a social media presence and/or you’re on review sites.
Business Growth Marketing Coaching - Executive Package
Twelve weekly coaching sessions over 3-months (via Zoom online conferencing). Includes business growth assessment of your online presence OR assessment of one competitor’s online presence (a $300 value).
$3,300 (Save $900 off of single session bookings)
Payment Plan Available: 3 monthly payments of $1,100
Business Growth Marketing Coaching - Three Sessions
Three one-hour Growth Marketing Coaching sessions (via Zoom online conferencing). Completed within four weeks.
$900 (Save $150 off single session pricing).
Payment Plan Available: 2 monthly payments of $450
Business Growth Marketing Coaching - Two Sessions
Two one-hour Growth Marketing Coaching sessions (via Zoom online conferencing). Completed within four weeks.
$650 (Save $50 off single session pricing).
Business Growth Marketing Coaching - Single Session
Single one-hour Growth Marketing Coaching session (via Zoom online conferencing). $350 / hour.
Startup Marketing Coaching Packages
Startup marketing coaching packages are for entrepreneurs who are just starting out. If you have no online presence, or a small website with 10 or fewer webpages. You have limited social media and review site online presence.
Startup Marketing Coaching - Executive Package
Twelve weekly coaching sessions (3-months). Includes business growth assessment of your online presence OR assessment of one competitor’s online presence (a $300 value).
$2,100 (Save $900 off single session pricing).
Payment Plan Available: 3 monthly payments of $700
Startup Marketing Coaching - Three Sessions
Three one-hour Startup Marketing Coaching sessions (via Zoom online conferencing). Completed within four weeks.
$600 (Save $150 off single session pricing).
Payment Plan Available: 2 monthly payments of $300
Startup Marketing Coaching - Two Sessions
Two one-hour Startup Marketing Coaching sessions (via Zoom online conferencing). Completed within four weeks.
$450 (Save $50 off single session pricing).
Startup Marketing Coaching - Single Session
Single one-hour Startup Marketing Coaching session (via Zoom online conferencing).
$250 / hour
Need more than coaching? Check out our Custom Marketing Consulting Services.